Direct Mail Using USPS Holiday Stamps

Direct Mail Using USPS Holiday Stamps

Now is the time to make sure you are using USPS Holiday Stamps for your direct mail marketing campaigns.

USPS Holiday Stamps
Direct Mail holiday Stamps

It’s the festive time of year and our customers expect a little festive addition to our mailing campaigns.

You will need quality data for your direct mail lists to ensure you get the best ROI.

Data Quality For Your Direct Mail Lists

Make sure you regularly update your own data and if necessary get a fresh direct mail list. This will improve deliverability. If you want to know how to clean your data we have a few tips for you

New additions to the USPS Forever Stamps Collection are now available.

Direct Mail Holiday Stamps
Direct Mail Holiday Stamps

 

 

 

 

 

 

Tips on How To Design A Marketing piece For Direct Mail With Attitude

The Holidays are busy enough without having to stress over how to make our marketing pieces targeted towards only those who are likely to respond to our message, how to comply with USPS postal regulations, how to get the best postal rate and last but not least how to better guarantee that the recipient of the marketing piece will respond.

We have a few marketing ideas which just may relieve the tension.

No time to do the prep? We can also help you print and mail your marketing campaign. How easy is that?

Mailing Lists by Home Value

Mailing Lists by home value.

Mailing Lists By Home Value
Mailing Lists By Home Value

Mailing lists by estimated Home Value are now available on LeadsPlease!

Home Value is a useful demographic select for:

  • Real Estate Agents
  • Insurance Companies
  • Home Furnishing stores 
  • Home Services that need to target homeowners who can afford and want to know about their services.

Buy Mailing Lists by Home Value

‘Just listed’ demographic selects give you an edge on your competitors.

Get a Turning 65 List and Reach People Aging Into Medicare

Get a Turning 65 List and start marketing to people who are aging into Medicare eligibility.

If you are a Medicare Insurance Agent, there are 2 great ways to reach your target market:

  1. Advertise to people who are already 65 years old and who are eligible for Medicare. (This age group can be difficult to convince because they are often already well informed about their insurance options or have already made a decision.)
  2. Advertise to people who are just about to turn 65!

People often make long-term,  insurance and supplemental insurance decisions just before they turn 65 years old; so a Turning 65 List can give Medicare Insurance Agents a huge edge on their competition and help them reach people just before they make any long-term insurance decisions.

If you’re a Medicare Insurance Agent, it can be extremely beneficial to find these people and start marketing to them before their birthday. The timing is crucial. If you reach them when they are still learning about their options and they most likely have not yet made any insurance decisions, it increases your chances of winning them over and gaining a new customer.

Turning 65 mailing lists are a perfect way for medicare insurance agents to reach the right audience and gain new customers.

You can find People Turning 65 in any area of the USA. Just select the zip codes, cities, counties or states that you want to target, and then select the Birth Months you need. Example: People Turning 65 in July-December 2014 in 5 counties in Florida.

Build your mailing list online and download your Turning 65 list to computer in just minutes.

Click here to build a Turning 65 List today!

Get a Turning 65 List

 

 

Mailing Lists Of People With Home Based Businesses

Get Mailing lists of people with home based businesses.

Want to find people who like to or have to make money from home with their home based businesses?

work from home

Here’s how to build mailing lists of people with home bases businesses:

  1. Build a mailing list by selecting the consumer/residential database.
  2. Choose the geographic area you want to target.
  3. Choose “Opportunity Seekers” to find people most likely to respond to a home based business opportunity.

Opportunity Seekers are people who are interested in business and/or money-making opportunities.

They have purchased magazines, products or services categorized as Opportunity Seekers more than 5 times.

Don’t forget to focus on your marketing design for the best return on investment.

An eye-popping design and a great call to action will give you a better response rate to your direct mail campaign.

Let LeadsPlease help you with your direct mail marketing needs.

Call us on 866-306-8674

5 Steps to Create a Website That Both Your Customers & Search Engines Will Love

5 steps to create a website that both your customers & search engines will love.

A lot of our mailing list customers create postcard mailing campaigns in an effort to help drive traffic to their website and boost online sales.

Here’s a great article by Search Engine Watch that can help you create a website that your visitors will find easy to navigate, while also boosting your SEO!

5 steps to create a website that both your customers and search engines will love
5 steps to create a website that both your customers and search engines will love

 

Mailing Lists For Personal Training Trainers Offering Ways To keep Fit

Mailing lists for personal training trainers offering ways to keep fit.

Mailing lists for personal training trainers
Mailing lists for personal training trainers

Are you a Physical Trainer looking to find new clients?

Whether you specialize in exercise for seniors or  children under five we can help you build mailing lists for direct mail marketing.

  • Choose your geographic area with either a radius search around your studio address or select specific counties, cities, zip codes or states.
  • Select and target individuals from a comprehensive selection of demographics.
  • Design the perfect mail piece and target only the people most likely to respond to your message.

The benefits of regular exercise are manifold.

Share the gift of teaching a healthier lifestyle.

Mailing List of Houses With Swimming Pools


roof top swimming pool

Are you looking for a mailing list of houses with swimming pools?

Are you a service or supply company looking for new customers in your area?

Finding homes with swimming pools in your area is quick and easy.

First build your perfect customer profile.

Then target those perfect customers  in your area using demographic selects like homeowner, income, swimming pool.

eprintwerx_screen_shot_030 2013-01-09, 16_28_59How To Get Your Mailing List Printed On Your Mail Piece.

  • You can get your local mail shop to print the names and addresses directly onto the mail piece and add a postal indicia. Simply email them the excel spreadsheet.
  • If you have already had your mail piece printed and prefer to mail them yourself, you may want to print the names and addresses on peel and stick labels. We recommend using Avery 5160 peel and stick labels or any generic version which has 30 labels on a sheet.
  • Don’t forget to add a call to action like ” 10% discount on all swimming pool supplies while stocks last” or “first swimming pool service call free”.

Mailing Lists: How to Split the Address Column in Excel

Mailing lists how to split the address column in excel.

After you purchase a mailing list, you can edit the Excel file as much or as little as you like. Some people like to add additional columns for ‘Notes’, or combine their new list with a current customer list, and every so often, some people need to sort their list by Street Address. In order to do this, you need to know how to separate the ‘Street Address’ into 2 new columns, 1) Street Number, and 2) Street Address.

Step 1

Open your Excel file mailing list.

Mailing lists how to split the address column in excel
Mailing lists how to split the address column in excel

In a LeadsPlease Consumer Mailing List, the street address will be in Column C.

Highlight Column C, and Insert 2 new columns to the right. Your 2 new, blank columns, will be D and E.

Column D will be used for the ‘Street Number’, and column E will be used for the ‘Address’.

Mailing lists how to split the address column in excel

Step 2

Input the following code into cell D2 : =LEFT(C2,FIND(” “,C2,1))

Mailing lists how to split the address column in excel

Then click ‘enter’, and Excel will insert the street number into cell D:

Mailing lists how to split the address column in excel

Step 3

Click inside cell E2, and enter the following formula:    =TRIM(RIGHT(C2,(LEN(C2)-LEN(D2)+1)))

Mailing lists how to split the address column in excel

Then click ‘enter’, and Excel will insert the street address into cell E2.

Mailing lists how to split the address column in excel

Now, just copy and past the 2 formulas into the other cells in column D & E. Done!

Need help? Call us +1 866 306 8674

Mailing List Edits How To Change The Case Text In Excel

Mailing List edits how to change the case text in excel.

LEADSPLEASE  mailing lists are available for instant download in Excel (CSV file format).

You will need to be able to format your lists in ways that make sense for your marketing plans for example: If you are an insurance agent mailing to people who are aging into medicare it will make sense to sort your list by birth month. This allows you to mail out in batches for each month easily according to your budget and also to keep a careful track of your responses.

Sometimes customers also need to know how to change the case text for mail merge.

Excel is very user friendly and can be sorted in a variety of ways but if you need to know how to edit the case text in Excel the Microsoft support website is the place to go!

LeadsPlease can help you format your list for printed labels and can help you sort your list by for example zip code, state, birth month and so on.

Get your mailing list formatted for printing your own labels.

4 Quick Tips to Designing a Successful Direct Mail Flyer

4 quick tips to designing a successful direct mail flyer.

Explosion Dance Studio recently came to LeadsPlease in search of a targeted marketing mailing list for their direct mail campaign. The goal of their mailing, was to send a flyer to Families with Children over 3 yrs old, who live in a 2.5 mile radius of their dance studio; Families who would be most interested in having their children attend dance classes. Explosion Dance Studio kindly shared their mailing piece with us, and wow, is it a good one! It has all the key ingredients for a successful mailing :

  • Dramatic, eye-popping photos
  • Easy-to-read message
  • Clear Call-to-Action
  • Bold offer – $10 off + Free T-Shirt

This is a mailing piece that would definitely catch your eye and demand attention and response!

Well done Explosion Dance Studio!

4 Tips To Designing A Successful Direct Mail Campaign
4 Quick tips To Designing A Successful Direct Mail Campaign