Now is the time to make sure you are using USPS Holiday Stamps for your direct mail marketing campaigns.
It’s the festive time of year and our customers expect a little festive addition to our mailing campaigns.
You will need quality data for your direct mail lists to ensure you get the best ROI.
Data Quality For Your Direct Mail Lists
Make sure you regularly update your own data and if necessary get a fresh direct mail list. This will improve deliverability. If you want to know how to clean your data we have a few tips for you
New additions to the USPS Forever Stamps Collection are now available.
Tips on How To Design A Marketing piece For Direct Mail With Attitude
The Holidays are busy enough without having to stress over how to make our marketing pieces targeted towards only those who are likely to respond to our message, how to comply with USPS postal regulations, how to get the best postal rate and last but not least how to better guarantee that the recipient of the marketing piece will respond.
You can make your mail piece stand out from all the other holiday mailers.
Try adding the new Batman Stamps for direct mail to your mail piece.
Here are a few other tips for putting together a successful direct mail:
Add “Or Current Resident” under the name of the person to whom the mail piece is addressed. This will make sure that the USPS leaves the mail piece at the address and will dramatically reduce the number of mail pieces that fail to be delivered.
Don’t make a common mistake and leave out the address 2 line for apartments and suite numbers. This could contribute to a high number of non deliverables.
Make sure your mailing list has been checked for accuracy and is really up to date. Mailing List Hygiene is vital to improve deliverability and save wastage.
We are fast approaching the season of holiday mailings and it pays to make sure we plan our direct mail holiday marketing campaigns to comply with the direct mail dates for the holidays set by the USPS.
People consider the pros and cons of purchasing a car a lot longer than most other household purchases and when they are in the market to change their automobiles they will be receptive to marketing campaigns for long periods of time. You will need quality direct mail lists to reach those people most likely to respond to your message.
You may want to think about the following questions and act on the answers.
Are you a car dealership ready to market a new model or feature to customers loyal to your brand?
Want to get people ready to change their vehicles booked in for a test drive?
Want to offer an incentive to trade up or become “greener”?
Information is power and quality data can significantly improve your ROI.
You need direct mail lists that can provide you with the following information.
Find existing owners of your car brand in your dealership area.
Find the make, model and year of the automobile they drive.
Are you looking for an Apartment Mailing List that includes all the addresses for every unit in a particular apartment building or complex? No problem! We can help you.
All we need is the Apartment Name and Address; we’ll search our databases to find out how many units/apartments are inside your apartment complex/building and then let you know how many records there are and the cost of the list.
You can choose to get a list of all the apartments’ mailing addresses and you can also get the Names of the Residents, where available.
Apartment Mailing Lists are Specialty Lists that are not available online. Please give us a call 1 866 306 8674 or fill out a Contact form online to get a quote.
Summer is just around the corner, so now is the perfect time to mail your Summer Camp announcements to families in your area.
We can help you find families with Children in your area, who are likely to want to hear about your Summer Camp and children’s programs. Target families who have Children 0-18 or narrow in on families who have Children of a certain age range (ex. 10-17). Find families by zip, city, county or state or target households that live in a certain mile radius around your location.
Mail your Summer Camp and Summer Program mailers now, and reach families before their schedules fill up!