Valentines Day Direct Mail

Ahhh Valentines Day 🙂

The day of love, roses, chocolate, candles, and wine…

I guess it’s not a shocker that it’s become one of the biggest Consumer spending days of the year ! According to the Business Insider, Hallmark Valentines Day card sales are second only to Christmas, and in 2011 Consumer spending surmounted a whooping $15.7 Billion !

Needless to say, it’s a perfect time of the year for businesses to reach out to Consumers with Valentines Day promotions and offers.

Here are a few of our favorite Valentine’s Day direct mail pieces…Spread the Love!

Krispy Kreme Valentines Day Promotion
Gift Bag Valentines Day Card
Collapsible Mail-able Vase for Flowers

Call To Action For Direct Mail Campaigns

A direct mail piece that does not contain a ‘call to action’ wastes time and money.

What exactly is a ‘call to action’ then?

It is a word or phrase on the direct mail piece encouraging the recipient to respond immediately….like:

“$1.00 OFF an Organic Smoothie when you bring in this postcard to our Grand Opening”

or:

“call us now for FREE Estimate”

A well designed mail piece using a quality targeted mailing list and a prominent ‘call to action’ will deliver the best results.